Everyone's talking about AI adoption. Almost nobody has the real numbers. Help us change that โ€” and get the full report ๐Ÿ‘‰ Engineers | Leaders

Sales Professional

3 courses ยท ~8 hoursยท 1 certification available


phase 1 โ€” How AI features work

Learn the mechanism behind AI-powered product demos.

[ ] Understanding Tool Calling

When your product uses AI to automate workflows, analyze data, or interact with customers, tool calling is the mechanism. Understanding it makes your demos credible.

4 sections ยท 10 lessons
  • [ ] Foundations (2 lessons)
  • [ ] How Models Decide (2 lessons)
  • [ ] Advanced Patterns (3 lessons)
  • [ ] Security and Production (3 lessons)
[โ†’ start course]

phase 2 โ€” Real capabilities vs. marketing claims

Set honest expectations with customers.

[ ] Context Engineering

The 'marketing vs. reality' section helps you set honest expectations with customers. Overselling AI capabilities damages trust and creates churn.

8 sections ยท 25 lessons
  • [ ] Tokens and Inference (2 lessons)
  • [ ] The Real Size of Your Context Window (4 lessons)
  • [ ] Anatomy of the Messages Array (5 lessons)
  • [ ] Dynamic Allocation: Tool Calling (2 lessons)
  • [ ] The Ralph Wiggum Loop (3 lessons)
  • [ ] Sub-Agents: Managed Runtimes for AI (3 lessons)
  • [ ] Message Passing: The Erlang OTP of AI (3 lessons)
  • [ ] Context Management Strategies (3 lessons)

certification: Certified Context Engineer

[โ†’ start course]

phase 3 โ€” The technology under the hood

Answer technical questions with real knowledge.

[ ] Understanding Transformers [preview]

When a technical buyer asks how the model works, you'll have a real answer โ€” not a marketing talking point.

2 sections ยท 4 lessons
  • [ ] Attention Mechanisms (3 lessons)
  • [ ] Embeddings (1 lesson)
[โ†’ start course]

key terms

Tool CallingยทContext WindowยทContext EngineeringยทTransformerยทAgent